OUR HISTORY INITIATIVE

We worked with the Canadian Centre for Gender & Sexual Diversity to create the Our History Initiative to spread awareness about Canada’s queer and trans history. Because for as long as this country has existed, the history of the 2SLGBTQIA+ experience has remained largely untold. Without you, this history remains in the past. Without you, there is no history.

Social Good Design Awards 2020 Winner - Non Profit

“Our History” Textbook

“Banned” Tees

Each band-tee-inspired shirt represents the historical theme of each decade.

The 60’s: public shame, police brutality and imprisonment.

The 70’s: protest, organization and revolution.

The 80’s: HIV/AIDS stigma, homosexual demonization and violence.

Crossword in the National Post

CLIENT: Canadian Centre for Gender & Sexual Diversity

ART DIRECTOR: Francesco Maletta

DESIGNER: Heli Prajapati

AGENCY: Saatchi & Saatchi

YEAR: 2019